V-day
Eve Ensler, the powerhouse behind the Vagina Monologues, started VDAY, the organization she formed to help eradicate violence against women. VDAY had its ten year anniversary in New Orleans last year. She came to Chiat for help branding her movement at this important turning point. She gave us vagina and we gave her vagina right back. Below is the emoticon we developed for her organization:
On April 11-12, 2008, tens of thousands of women and men from all over the world joined V-Day in New Orleans to celebrate V-Day's 10-year anniversary - V TO THE TENTH - at the Louisiana Superdome and New Orleans Arena.
Eve Ensler kicking things off.
The Superdome all decked out in ({}) power
Jennifer Beals performing at V to the Tenth
DEVELOPING THE ICON
LAUNCH PRINT
WILD POSTINGS
On April 11-12, 2008, tens of thousands of women and men from all over the world joined V-Day in New Orleans to celebrate V-Day's 10-year anniversary - V TO THE TENTH - at the Louisiana Superdome and New Orleans Arena.
Eve Ensler kicking things off. The Superdome all decked out in ({}) power Jennifer Beals performing at V to the Tenth DEVELOPING THE ICON
LAUNCH PRINT
WILD POSTINGS