The funny thing about Hillshire is we went viral without trying to. For some reason, our spots caught on like wildfire among kids across the country as soon as hit the air. It was fascinating to watch over 150 parody videos pop up on YouTube. And they're still making them. The popularity with kids has reinforced our position with "meat-eating mamas."








Some funny parody videos from kids:







PRINT
Photographer: Vincent Dixon

"Go Sausage"

"Go Lunch"

"Go Lit'l Smokies"


OOH



Some more of our Hillshire Farm spots:
"First Class" (:30) Directed by David Gray


And a parody!



"FBI" (:30) Directed by Jim Hosking


And a fab parody!!


ONLINE



FIREMEN
We didn't put them up to it. They sent this photo into Sara Lee. :)